Notes on writing a website that still sounds like you.
Things we notice while reading websites: vague claims, shifts in tone and sentences trying to do too much.
Latest article2 Sept 2026
How to Audit Your Website Copy Line by Line
Most copy audits end with vague advice: make it clearer, punchier or more on-brand. Here is how to review a website line by line, find the copy doing the most damage and decide what to fix first.
Read the articleWant to check your own copy?
Run a page through Revisi. It will show you which sentences do not fit your voice and explain why.
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