Hero clarity could be stronger
Why this stood out
The line is human and memorable, but it delays the product category. The paragraph fixes this, but the H1 alone could describe A/B testing more directly for visitors arriving cold.
How Revisi reads it
Test a change. See what happens.
SplitPea helps small teams run A/B tests without a heavy analytics setup. Add one snippet, try a change, and keep a clear record of what you learned.
Start free, no card →
See how it works
Four steps. One simple workflow.
Most A/B testing tools assume you have a growth team. SplitPea keeps the workflow smaller: install, test, measure, decide.
Drop one snippet on the site you already have.
Paste a single line into the head of your site. Works with Webflow, Framer, Shopify, WordPress, Next.js, anything that lets you add a script tag.
Write a hypothesis. Draft one variant.
Use the visual editor to swap copy, swap images, or move blocks. We keep the original safely; nothing on your live site changes until you press start.
Watch traffic split. Watch confidence build.
Visitors, conversions, lift, and confidence in plain numbers.
Ship the winner, or keep the lesson.
When the result is clear, you'll see Ship A, Ship B, or Inconclusive, with the reasoning. Decisions are logged with a date, a person, and a note.
An experiment, read at a glance.
One screen, three answers: which variant is winning, by how much, and what to do about it.
Plain pricing vs. feature-led pricing
Started 22 Apr · Day 11 of about 14 · 10,260 visitors
96% confidence
A clear list of features, three plans, comparison table.
Three plain plans, price first, features secondary.
No statistical jargon. Just confidence, lift, and how many visitors we have seen.
When the data is not strong enough to call, we say so, and show what is missing.
Decision language is inconsistent
Why this stood out
Earlier the page says results show “Ship A, Ship B, or Inconclusive.” This line says “wait.” Both are understandable, but the inconsistency can make the product logic feel less precise.
How Revisi reads it
Every experiment ends with Ship A, Ship B, or wait. Then it is logged.
03 · Install
One line. Three minutes. No tag manager required.
Performance and privacy claims are good but should stay carefully worded
Why this stood out
This is specific and useful, but “does not flicker” is absolute. The FAQ later explains an anti-flicker hook, which is more believable. A slightly more precise claim protects trust.
How Revisi reads it
Paste the snippet into the head of your site. SplitPea boots in under 18 kilobytes, does not flicker, and respects Do Not Track.
Works with the stack you already have: Webflow, Framer, Shopify, WordPress, Next.js, Astro, or plain HTML.
Sample decision log
A sample log showing how SplitPea records what was tested, what happened, and what you decided.
Unsupported proof-like claim needs context
Why this stood out
The number is specific, which helps trust, but it raises questions: whose decisions, across how many accounts, and why April? If this is sample/demo data, say so. Also remove the stray space before the period.
How Revisi reads it
Selected from 1,284 decisions logged in April. See what is included .
See what is included
Three plans. Plain prices.
Start free, upgrade when testing becomes a habit. Each plan includes the snippet, visual editor, results dashboard, and decisions log.
Start free
Choose Grow
Choose Agency
The questions we get most often, with the shortest honest answers we can give. If yours is not here, write to us. A person replies.
Will the snippet slow my site down?
SplitPea is about 18 KB gzipped , loaded asynchronously, and uses no third-party tag manager so it's easy to install.
Does it cause flicker?
Variants render with a tiny anti-flicker hook, so visitors do not see the page jump between versions.
How is this different from bigger experimentation platforms?
It is built for small teams : one snippet, a visual editor, plain confidence, and decisions you can actually read.
What about consent and privacy?
SplitPea respects Do Not Track , stores visitor hashes rather than personal data, and can run without third-party cookies.
What happens when I edit my site?
If a selector changes, SplitPea warns you in the dashboard before the next visitor sees a broken state.
Can I export my decisions?
Yes. Every experiment, variant, result, and decision exports as CSV . Your evidence is yours.
From the blog
Experiment notes for modern makers.
Read the blog
Getting Started A/B Testing for Service Businesses: Plumbers, Lawyers, Dentists, and Everyone Else Most A/B testing advice is written for online shops. If your website's job is to get someone to call you, fill out a...
Getting Started
A/B Testing for Service Businesses: Plumbers, Lawyers, Dentists, and Everyone Else
Most A/B testing advice is written for online shops. If your website's job is to get someone to call you, fill out a...
Getting Started How Much Traffic Do You Need for A/B Testing? The honest answer to the question every small business asks before running their first test. Real numbers, not "it depends."
How Much Traffic Do You Need for A/B Testing?
The honest answer to the question every small business asks before running their first test. Real numbers, not "it depends."
Getting Started A/B Testing for Static Sites (Without a Server or a $200/Month Tool) Most A/B testing guides assume you've got a server rendering your pages. If your site is plain HTML, built with Hugo...
A/B Testing for Static Sites (Without a Server or a $200/Month Tool)
Most A/B testing guides assume you've got a server rendering your pages. If your site is plain HTML, built with Hugo...
Minor copy hygiene weakens polish
Why this stood out
The extra space before the period appears in several places. Small punctuation issues matter on a page selling clean testing and clear records.
How Revisi reads it
Set up your first experiment .
Take fifteen minutes. Write a hypothesis, draft two variants, and push the snippet to your site. Then wait for enough traffic to make the call.
chat with a real human first
Cookie notice sounds more casual than the rest of the page
Why this stood out
The page voice is plain, practical, and low-friction. “We baked some cookies” is cute in a way the rest of the page is not, and it may slightly reduce seriousness around consent.
How Revisi reads it
We baked some cookies that we use for analytical purposes. Let us know if it's okay to use them.